Communication Platform as a Service (CPaaS) refers to cloud-based communication platforms that makes it simple for developers to add API based communications with zero effort in building back end infrastructure. According to IDC, CPaaS market segment is expected to grow from $3.3B in 2018 to $17.2B in 2023. Increase in the market is complemented by CPaaS vendors expanding the scope of their products and services to target more use cases focused on industries, customer service, Internet of Things and marketing.
SAP Digital Interconnect has integrated its communications platform as a service (CPaaS) capabilities into other software solutions that are popularly deployed by enterprises. The initiative began with the company adding CPaaS functionality to parts the wider product and ecosystem within SAP, but the activity is not limited to SAP products and has been extended to similar providers or other solution software vendors.